Ross Dellenger covers the “chaos” that surrounds name, image, and likeness (NIL), after representatives of major collectives met in July with NCAA and SEC officials. Dellenger writes how collectives are poised to change college sports with a revenue-sharing model, and questions if legislation can provide any solutions or order.
The article includes quotes Knight Commission CEO Amy Perko on possible Title IX violations with donor-led Collectives providing NIL compensation. r
“There are Title IX implications even under the current status, much less moving toward something where clearly the institution or conference is sending money to collectives to use in a different way,” said Amy Perko, the CEO of the Knight Commission, which promotes reforms that support and strengthen the educational mission of college sports. “The collectives are acting as an arm of the institution.”
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